Building Leaders. Redefining Sales.

The phrase "something old and something new," which is often heard while brides are getting married, can be applied to using social media tools successfully. Many companies jump on the new idea band wagon, often discarding old ideas and methodologies that still produce results. Let's take a look at two ways you should combine new social media with good 'ole fashioned sales principles.

LinkedIn:

LinkedIn is a great tool for connecting with people, raising profiles on search engines, and free ad… Continue

Have you been scratching your head wondering why your sales team is not hitting revenue goals? Do you feel like you’re doing everything you can and giving it your all as a sales manager but are not getting consistent results? Read on to determine if you are a product of these 7 reasons sales managers fail:

1. Inability to Transfer Skills
Sales managers often move into a sales management role because of their ability to identify and win business. Unfortunately, your great selling skills are of n… Continue

What is the similarity between a fighter pilot, neurosurgeon, navy SEAL, trial lawyer and a marine? The professions are regarded by many people as elite professions that have high barriers for entry and retention. Despite the barriers, these professions continue to attract candidates year after year that want to break through those barriers. Wouldn't it be interesting to apply the same tactics and strategies used in creating elite professions to creating elite sales teams? No need to reinvent th… Continue

The word misalign is defined as, “positioning or arranging something improperly in relation to something else.” Sounds like too many sales and marketing departments in corporate America. Even though the two departments share the same corporate office, the approach to engaging potential clients and existing customers is often disjointed. Here are six key areas of misalignment that cost companies lots of money each year:

1. The marketing message doesn’t match the customer’s need.
Sales managers n… Continue

Hello My Fellow Sales Gurus,

My article 'Lead by Example: Do As I Do' has been nominated for 'Top 10 Sales Articles!' If you enjoyed it, please go to www.top10salesarticles.com and vote for it.

My name is Colleen Stanley and I approved this message. ;)

Thanks!