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Craig Elias's Page
Profile Information
- Job Title:
- Chief Catalyst
- About Me:
- I am the creator of Trigger Event Selling™ and author of the upcoming book “SHiFT! Harness The ‘Trigger Events’ That TURN PROSPECTS INTO CUSTOMERS”.
For years you have been told there is no such thing as a silver bullet in sales. I can tell you there is A SILVER BULLET IN SALES, getting in front of the right person at EXACTLY the right time - after a decision maker has experienced a Trigger Event that makes them unhappy with what they have, but before they have started doing anything about it.
When you have timing the sale almost happens by itself - No challenges getting to the customer, understanding their dissatisfaction, presenting a solution, or closing the sale.
Every single day decision makers experience a Trigger Event that turns them, from someone who never would of bought from you yesterday, into someone highly likely to buy from you today.
When you leverage Trigger Events you get in front of these highly motivated, buyers before your competition, and you:
• Increase close ratios
• Shorten sales cycles
• Sell at higher prices
My knowledge of ‘Trigger Events' has resulted in:
• Winning a $1,000,000 prize in Tim Draper’s BILLION DOLLAR IDEA PITCH CONTEST
• Being a top sales performer at EVERY company that has hired me - including WorldCom where I was named the #1 salesperson within six months of joining the company.
• Coverage on NBC news, in The New York Times, Business 2.0, Sales & Marketing Management magazine, and The Wall Street Journal
I created Trigger Event Selling™ so others can:
• Identify the ‘Trigger Events' for their product/service
• Find out when these 'Trigger Events' happen
• Close more sales when ‘Trigger Events' do happen
Trigger Event Selling™ is focused on the ONE THING that is GUARANTEED to have the biggest impact on your sales: TIMING - Getting in front of the right buyer at EXACTLY the right time.
Stay informed of the latest ideas, resources, and success stories about using 'Trigger Events' to outsell the competition by joining the SHiFT group on LinkedIn – www.shiftnetworking.com.
If you are not a LinkedIn user you can stay informed of ideas, resources, and success stories on how to leverage ‘Trigger Events' to outsell your competition by using this link - http://www.feedblitz.com/f/f.fbz?Sub=45203
Contact me - http://ShiftSelling.com/contact - when you want a free introduction to Trigger Event Selling.
MY PASSION is helping entrepreneurs and start-ups OUTSELL LARGER COMPETITORS.
MY PHILOSOPHY is "Integrity Above ALL Else"
My MOTTO is "No Regrets”
Since its' inception - I am user number 3,956 of over 30,000,000 LinkedIn users - I have used LinkedIn to keep up with my personal and professional contacts, so we can be of assistance to each other.
I invite you to send me a connection request and join my LinkedIn network of over 6,300 people, which connects to over 50% of all LinkedIn users.
Keywords: lead, generation, customer, acquisition, retention, sales, selling, marketing, promotion, speaker, advisor, sales trainer, coach, author, expert, consultant, trigger event selling, window of dissatisfaction, won sales analysis, emotional favourite, trigger event referrals, first call effectiveness, credibility curve, strategies, tactics, business, growth, channel, development, technology, software, services, manufacturing, distribution, calgary, edmonton, alberta, canada
- Website:
- http://www.shiftselling.com
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Seems like you've accomplished a-lot! If you have a moment, please take a look at my post. on managing a sales territory. Any pointers?
I've been in Industrial Sales for about 5 years, and recently accepted a Regional Sales Manager position, mostly for capital equipment. Environmental Instrumentation (gas analyzers, cems etc...) 100k+.
Any information would be outstanding.
Welcome to Sales Management 2.0! Please feel free to introduce yourself in the forms, start a group, write a blog post or two, or even upload a video. I will gladly promote any post on the front page that is substantive or would be of value to the community. Also, this site does have a social networking component, so don't be afraid to promote yourself modestly or link out to your main blog. The whole purpose of the site is to network, discuss, and coach each other to greater success. A good place to start on this site is to check out our New Users Guide. I look forward to seeing you as a active member of the community!
-Brad
PS. Don't forget to invite a friend or two, its the only way communities like this grow and flourish!