A Buy-Product of Your Product
Any professional sales person will tell you that they can best sell a product or service that they believe in. We rightly spend time researching our industry and determining the competitive advantages that we have, and detailing the important facts and benefits that we have to offer. Yet, often when the real pressure to prove the value of our product or service we stumble.
So, here’s a quick tip to dramatically increase your ability to promote any product or service you represent: Be a product of the product. Once you are a customer of your own product, it is much more natural and credible to recommend it.
Buy some of what you are selling and you will sell more of it. Done.
So, here’s a quick tip to dramatically increase your ability to promote any product or service you represent: Be a product of the product. Once you are a customer of your own product, it is much more natural and credible to recommend it.
Buy some of what you are selling and you will sell more of it. Done.
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The other day, I was speaking with my friend, Niall Devitt. He had invited me to speak at a conference focused on the issue: It All Starts With The Customer. It seems so simple and obvious, but too many companies have an inside-out approach to worki…
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During our For Sales Managers Only Workshops, we always poll the audience for the key challenges that they neeed to overcome in order to make their main Sales Goal. One of the consistent answers to this question is their ability to Focus better (and…
During our For Sales Managers Only Workshops, we always pol the audience for the key challenges that they neeed to overcome in order to make their main Sales Goal. ON eof the consisten answers to this question is their ability to Focus better (and f…
Mark: Awesome!! Must have been a great ride, I'm envious--both of the ride and your level of fitness to do this. TdF next ;-) ??
Dave
Well done with the cycling! I'm another "salesman on a bike". I live in England and earlier this year cycled from Lands End to John O'Groats (one end of this island to the other) which took me 3 weeks or so over 1,250 miles. Great fun.
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Cheer…
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